How to Setup A SEO friendly Permalink in WordPress

Permalinks are the URLs to your single posts, pages and categories postings. By default, WordPress displays permalinks in this way: This permalink means nothing to Google. A more search engine friendly permalink should include the post title in the link such as: This permalinks tell Google spiders what the article is about immediately. Thus, your post will have a bigger chance of showing up in SERP.

How to alter WordPress Permalink

To alter WordPress permalink, go to Options in your WordPress, then select Permalinks. Check “Custom, specify below”. In the custom structure box you can insert these codes:


The year of the post, four digits, for example 2004


Month of the year, for example 05


Day of the month, for example 28


Hour of the day, for example 15


Minute of the hour, for example 43


Second of the minute, for example 33


A sanitized version of the title of the post. So “This Is A Great Post!” becomes “this-is-a-great-post” in the URI (see note below)


The unique ID # of the post, for example 423


A sanitized version of the category name. Nested sub-categories appear as nested directories in the URI.


A sanitized version of the author name.

Examples of custom structure:

  1. /%year%/%monthnum%/%day%/%postname%/
  2. /%category %/%postname%/

How to redirect your dynamic URL to SEO friendly URL

It’s kind of difficult to switch to a SEO friendly permalink for those have used a dynamic permalink for a long time. For example, you have some links in your post that link to your older posts. The linking URL is Now with the new permalink structure, is no more exist. Therefore, your previous links will become broken links.

In order to turn on SEO friendly permalink structure without any worry, Permalinks Migration Plugin is needed. For more information, read here.


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2 Responses to How to Setup A SEO friendly Permalink in WordPress

  1. Holly says:

    i am still looking for a good SEO plugin for WordPress. my blog is not ranking high enought for the keywords that i wanted to rank.

  2. Matt says:

    i have been using WordPress for 2 years but i still dont know how to do SEO using WordPress, is there an SEO pluggin for WordPress?.

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